Nescafe opens permanent sleep cafe in Tokyo in time for Sleep Day, blends catnaps with caffeine

Nestle’s new sleep cafe offers the most luxurious nap experience you can find in Tokyo – doze to your heart’s content!

There’s possibly no country that needs to celebrate World Sleep Day more than Japan does. Overtime culture and societal engagements keep people in Japan up way past their natural bedtimes, and so World Sleep Day – which happens every year on the Friday before the Spring Equinox – is a welcome reminder to catch some well-needed Zs.

This year, coffee conglomerate Nescafe is prepared for the festivities. Once again they’re running one of their “sleep cafes”, and this year they’ve chosen Oimachi in Tokyo as their prime snoozing spot, with the cafe opening its doors on March 6. But this latest cafe is special – unlike previous pop-up sleep cafes run by the company, this one is here to stay.

Previous cafes run by Nescafe have starred luxurious, high-quality mattresses and rooms with dimmed lights to create ideal napping spots, and the new Oimachi installation is no exception. Customers will even be permitted to choose their preferred hardness for the mattresses and pillows, select relaxing music and lighting, and even can use an eyemask that will monitor their sleep patterns (for their own reference).

▼ You can nap on an adjustable mattress, or doze in a leather reclining chair

▼ Various smart light fixtures in a pretty palette of colors customize your experience

You can choose from numerous courses at the cafe, from a 30-minute nap course (750 yen/US$6.78 plus tax) to a 180-minute sleep course (4,950 yen/US$44.76 plus tax). The reclining leather chairs are only available for the nap course – all other courses assume you want the full immersive mattress experience.

All courses come with at least one cup of coffee, even the nap course, where a regular cup is offered right before you take your 30-minute siesta. In the sleep courses a cup of decaffeinated coffee is offered before you rest, and a caffeinated one is provided once you wake up – just to make sure you’re REALLY invigorated as you head back out.

▼ All coffee served is Nescafe’s own Gold Blend, whether caffeinated or not.

With a great selection of sleep cafes already available in Tokyo, not to mention massage parlors with similar purposes and even soporific taxi services, there are fewer and fewer reasons to deprive yourself of a good night’s sleep…and at the Nescafe Sleep Cafe, you’ll be able to enjoy it with a side of coffee.

Cafe information
Nescafe Sleep Cafe / ネスカフェ 睡眠カフェ
Address: Tokyo-to, Shinagawa-ku, Oi 1-7-7 K-2 Building 5th Floor
東京都品川区大井1-7-7 K-2ビル5階
Open from 9:00 a.m. to 6:00 p.m. (open from 2:30 p.m. on March 6)
Website (Reservations Booking)

Source, images: PR Times



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