A look back on 40 years of Japanese schools banning stuff

Mr. Sato leads an office roundtable discussion on weird things Japanese schools have said “Nope, you can’t do that” about.

As we’ve touched on recently, Japan is currently in the grip of sticker fever, with people across the nation newly enthralled with collecting and exchanging cute little adhesive seals, especially the ones with some puffiness to them. While adults are not immune to sticker fever, it’s kids who feel the appeal most strongly, and as is so often the case when kids en masse find something they like, educators have stepped in to say “You can’t do that at school.”

With an increasing number of Japanese schools making it a rule that students aren’t allowed to have decorative stickers on campus, our ace reporter Mr. Sato found himself in a reflective mood, his mind drifting back to his days as a young tyke some 40-ish years ago, and the sort of restrictions and prohibitions that he’d had placed upon himself in school, At the time, the kids born in Japan’s bubble economy baby boom were flowing into the education system, and with class sizes increasing, teachers and administrators were no doubt concerned about maintaining order in the classroom. All the same, Mr. Sato still doesn’t understand why his middle school had to be so strict as to make it a rule that all boys had to shave their heads, and all girls had to conform to a set length of bangs. The teachers would even perform regular checks to make sure everyone’s hair was within the permissible lengths.

“Come to think of it,” said SoraNews24 owner Yoshio as Mr. Sato reminisced about his childhood, “when I was in middle school, we weren’t allowed to have a two-block hairstyle.” In Japan, “two-block” refers to an undercut, in which a man’s hair is shaved or cut short on the sides and at the back, but left long on top. Even today, it’s a hairstyle that some schools frown on, as it’s popular not just with fashionable young dudes, but also with delinquents, to the point that one Tokyo Board of Education member said that the hairstyle constituted a safety risk.

Moving to a closer parallel to the current trend of sticker bans, Mr. Sato recalled “The kids a little younger than me got into Bikkuriman [chocolate snacks that come with shiny stickers], and I heard the school banned those too. Even when I was going there, they wouldn’t let us use the erasers you could buy that looked like Kinnikuman [Muscle] anime characters or cars.”

“I mean, those are all technically stationery supplies, but they’re really more like toys, and so are the puffy stickers that’re having a boom right now,” chimed in fellow reporter P.K. Sanjun. “At my high school, they banned Walkmans. I still brought one, but I got caught and they took it away from me.”

“Well, yeah, they weren’t gonna let people bring those to school,” said Mr. Sato. “They didn’t have to take it away from you, though. And if you think about it, now that you can listen to music on your phone, everyone basically has a music player on them.”

“It wasn’t an item they banned,” said Seiji Nakazawa, the fourth member of our staff to jump into the conversation, “but at my elementary school, they had rules about what we were allowed to do on our way home. Most kids would walk home in groups, and sometimes they’d play rock-paper-scissors, and whoever lost had to carry everyone’s backpacks, so the school said they were going to start cracking down on things like that.”

“Ah, yeah, that happened at my school too,” remembered P.K., and Mr. Sato said the same. Yoshio’s experience had a wrinkle to it in that the loser only had to carry everyone’s stuff to the next telephone pole or some other partway-home distance, but in any case, it was a common practice, and so also a common target of school rules.

“We even had weird rules about what brands of drinks we were allowed to bring to school.” P.K. said. “Pocari Sweat [Japan’s biggest-selling sports drink] was OK, but [competing sports drink brand] Lifeguard was banned.”

▼ Lifeguard

“Ah, yeah, Gatorade was banned at my school,” Mr. Sato recalled, “but for some reason Pocari was OK…what was up with that?”

With uniforms being the norm at Japanese schools, you’d think that there wouldn’t be any need for apparel rules beyond “You have to wear the uniform,” but some students still got caught looking for wiggle room, sometimes literally. “In my high school, they had rules against altering your uniform so that the pants were extra-baggy or the coat was extra-long. I got there a little after that trend had already died down, though, so I couldn’t see why the heck anyone would want to do that anyway.”

“Ah, I’m a little older than you, so I was there when those were a thing,” explained Mr. Sato. “Stories about yankis [delinquents] like the manga Bebop High School and Roku de Nashi Blues were big, and people wanted to copy the style by altering their uniforms.”

▼ The sort of extra-baggy pants that were banned

Of course, with all of them now being full-grown men, and working in the lawless zone of SoraNews24 HQ, the quartet no longer has such unreasonable restrictions placed on their personal conduct and style. However, with Yoshio having two daughters who are currently in elementary school, he was able to confirm that schools still have some unusual rules, with some of the ones his daughters have to follow at theirs being:

● No using pencils or pencil cases with anime character illustrations on them
● No metallic pencil boxes that will make a loud noise if they fall to the floor
● No mechanical pencils
● Do pencil boxes that open from both sides
● No pencil cases with attached pencil sharpeners

▼ With its attached sharpener, this pencil box apparently has the power to shake the foundations of child education.

While it’s understandable that schools need certain rules to create a safe, constructive learning environment, it’s hard to see the logic behind some of the ones discussed above. But hey, at least they’ve been getting rid of underwear color requirements.

Top image: Pakutaso
Insert images: Pakutaso, SoraNews24
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Japan manners debate: Is it OK to put a Mister Donut donut back on the shelf after taking it?

Mister Donut is Japan’s most broadly loved donut chain, but this kind of behavior is more divisive.

Recently, a debate broke out online in Japan regarding Mister Donut. The topic wasn’t whether or not its donuts are good, as Mister Donut, being Japan’s largest donut chain for several decades now, has got plenty of fans. No, the question was whether or not it’s OK to take a donut from the shelf, put it on your tray, and then change your mind and put it back on the shelf without buying it.

For those who haven’t had the pleasure of visiting multiple locations, Mister Donut branches can largely be divided into two types. At some, generally branches with smaller amounts of floor space, the donuts are all lined up behind a counter, and you tell the staff how many of which you want (if you’re like us, that conversation usually boils down to “A lot of all of them, please”). But at many Mister Donut branches, you instead grab a tray and tongs as you enter, then take the donuts yourself from showcases. Once you’ve finished making your selections, you take your tray to the register, where the staff will ring you up.

▼ A serve-yourself Mister Donut interior

In a recent Twitter post, though, one Mister Donut customer recounted being shocked to see another customer take a donut from the case and set it on their tray, then, after some deliberation, nonchalantly put it back on the shelf. The original poster considered this a major breach of etiquette, and the majority of commenters agreed. Some, though, contended that as long as the tongs and tray have been kept properly clean by the shop staff, putting a donut back on the shelf shouldn’t cause any problems.

But what does Mister Donut have to say? After being contacted by Japanese online legal advice portal Bengoshi.com, Mister Donut’s parent company Duskin said that, since its employees are trained to make sure that the tongs and trays provided for customer use are kept clean, the chain has no explicit rule against customers putting a donut back on the shelf after having put it on their tray.

However, there are a couple of conditions to that. First is that Duskin says returning a donut to the shelf isn’t a problem “with normal usage” and that staff may approach a customer who’s determined to have handled foodstuffs or utensils in a manner that “affects quality or hygiene,” with quality ostensibly referring to the appearance of the product. So, for example, if you squashed the donut in the parts where you picked it up with the tongs, set one donut on top of another so that their glazes mix, or touched anything with the tongs or put anything on the tray that might have made them less clean than they were when initially provided, the donut you took isn’t going to be sellable anymore, and is going to need to be removed from circulation if you try to put it back on the shelf.

Duskin is very diplomatic in its language, being careful to phrase everything from the perspective of it keeping its tongs, trays, and overall operation very hygienic. However, it’s worth keeping in mind that, with the baseline high standards in Japan for things being clean, neat and orderly, a lot of customers who actually see a donut getting put back on a shelf will probably feel squeamish about then taking that same donut themselves, and might not even be too keen on taking a different donut from that shelf either. So while Mister Donut may not have an explicit rule against putting a donut back, it’s still unusual behavior, and something probably best avoided. After all, if you went so far as to put it on your tray, there’s a good chance that, deep in your heart, you really do want that donut, right?

Source: Hachima Kiko, Twitter/@teijidashkimeru, Bengoshi.com
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7-Eleven Japan sells freshly baked pizzas…but are they any good?

A convenience store find waiting to be discovered by customers.

On a recent convenience store run to a local 7-Eleven, we came across a sign in front of the counter telling us that they offer freshly baked pizzas. We immediately whipped out our phone to find out more about this new revelation, and after a quick search online, we discovered it was a service that started around a year ago.

▼ However, as it’s not available in all stores it remains under the radar for most customers.

Always hungry for a good convenience store find, we wasted no time in picking up a pizza. There’s a bit of a process to it, though, as the first thing you have to do is pick up an empty pizza box from the stacks in front of the counter and take it to the register.

▼ Choose the box according to the variety you want – either Margherita for 780 yen (US$4.99) or Teriyaki Chicken for 880 yen.

We picked up a Margherita box, and after taking it to the counter and paying for it, the staff member behind the counter took our box and popped a frozen pizza in the oven. They then gave us a numbered tag, and after a two-minute wait, we were able to collect our order.

▼ With the colourful pizza box now containing pizza, we ran home to try it as soon as possible.

Flipping the lid, we were greeted by a deliciously cheesy pizza, and it looked like a lot of effort had gone into making it.

Just on looks alone we wouldn’t be able to pick this out of a lineup with more expensive, restaurant-made pizzas, but how would it taste?

Biting into a slice, the taste didn’t disappoint at all, despite having cooled slightly on the journey home. The simple toppings of cheese, basil, and tomato sauce hit the palate in perfect measures, creating an irresistible blend of flavours.

The thickness of the dough was another pleasant surprise, giving the hand-tossed bases at Japan’s major pizza chains a run for their money. Chewy, elastic and soft, the textures added another delicious element to the slice, making it incredibly satisfying to eat.

▼ At roughly 19 centimetres (7.5 inches) in diameter, you won’t have any problems finishing the other slices.

In terms of cost performance, taking into account the price in proportion to size, it may not hold up as well as other frozen pizzas on the market, but perhaps thanks to the powerful in-store heating process, it feels like it’s a few steps closer to the quality of a specialty store.

▼ On the spectrum of frozen and specialty pizzas, this one sits towards the higher end.

Given how good it was half-hot, this pizza would taste even better straight after heating, which is a bonus for drivers and those living close by.

▼ Melted cheese always tastes better freshly heated, after all.

Despite the issues with temperature, this was a fantastic pizza that we thoroughly recommend trying. It’s so good it’s actually a shame not more people know about it, but then again, that only makes this find even more special.

▼ A fantastic find…for those who know about it.

So if you’re lucky enough to stumble upon a 7-Eleven in Japan that offers freshly baked pizzas, don’t hesitate to give them a try. And if you’re looking for something to pair them with, the chain’s highly acclaimed smoothies make for the perfect partner.

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Krispy Kreme Japan’s sakura donuts are almost here!

Cherry blossom donuts scheduled to arrive well before the cherry blossoms themselves, but we’re not complaining.

Even though they only bloom for about two weeks, cherry blossoms captivate people’s minds for a much longer time. As we get closer to the start of cherry blossom season, anticipation builds and builds, to the point where you can almost taste sakura.

And that won’t just be metaphorically speaking soon, as Krispy Kreme Japan will be baking up batches of sakura donuts before the month is over. The chain has unveiled its new Happy Flowers donut line, consisting of two varieties, but the one that’s going to really be grabbing sweets fans’ attention is the Sakura Cream.

This pretty-in-appropriately-pink pastry has the look of a cherry blossom in full bloom, thanks to its ruby chocolate coating and five sakura petals drawn in white chocolate. An extra artistic touch comes from the shaved sakura chocolate that’s sprinkled across the top, bringing to mind the carpet of petals that appears in parks as the wind blows through the sakura trees’ boughs and their blossoms scatter to the ground. There’s more sakura flavor inside the donut too, thanks to a sakura cream filling, apparently so much that the donut can hardly contain it all, judging from the above preview photo.

Just like the real-life cherry blossoms tend to dominate people’s flower-related attention in spring, the Flower Custard donut will probably have a bit of a hard time stepping out from the Sakura Cream’s shadow. For those who do have the mental bandwidth/stomach capacity for a second donut, though, they’ll find an Original Glazed donut upgraded with a custard-flavor coating decorated with a chocolate flower with a matcha chocolate stem, which sounds like it should be a very pleasing combination.

The Sakura Cream is priced at 334 yen (US$2.15), and the Flower Custard at 313 yen. Both go on sale February 16 and are slated to be around until early April or until supplies run out, whichever is first, but since that’s likely to be the latter, you might want to get your sakura donut fix before the cherry blossoms themselves show up.

Source, images: PR Times
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Take a trip to Japan’s Dododo Land, the most irritating place on Earth

Have fun and feel annoyed at the same time!

It seems like these are especially stressful times, no matter where you are or what your background is. Whether it’s from unreasonable behavior, things not turning out as you expect, or being the victim of someone’s cruel actions, we all are inflicted with feelings ranging from mild irritation to raging anger every now and then.

And here to celebrate this part of the human experience is Dododo Land, a temporary exhibit at the Seibu department store in Tokyo’s Shibuya neighborhood. This interactive mini-museum is a tour of the many shades of annoyance, with the goal of turning anger into merriment.

Our Japanese-language writer Asami Oshima paid a visit recently to see firsthand what Dododo Land, wherein “dododo” is the kanji character for “anger” (怒) written three times in a row, was all about. There are different types of tickets, such as the Exhibition Ticket, which grants you basic access to the venue for 2,400 yen (US$15). It is also possible to add on Play Passes for an additional charge that will let you play the mini games inside.

▼ Guests are given wristbands with the exhibit’s mascots, Punda the angry panda and Ussa the angry rabbit.

After going through the main entrance, Asami was greeted by a narrow corridor with “Welcome to Dododo Land” printed in a The-Shining-esque repetition on the walls.

After that, she entered a room with a movie featuring a guy in a cat mask hurling insults like, “Do you really have this much time on your hands?” She’d be lying if she said it didn’t irk her a bit.

The venue is divided into a Punda section and an Ussa section, and Asami decided to go with the panda first.

Along the wall were plaques with “Minor Things I Cannot Forgive” written on them.

Top: “When uncooked rice is spilled all over the place.”
Bottom: “When an item I really love disappears from the convenience store.”

There’s also a Crappy Fortune board, where you can throw Velcro balls at two boards, one of which is about 97 percent “horrible luck” and the remaining sliver is “slightly good luck.” The other board has the four standard blood types. Although it’s not quite clear why you’d need to throw a ball to choose a blood type, it is indicative of a recurring blood-type theme in the exhibit.

There’s also a spot where you can vote on whether a certain transgression should be forgiven or whether a person should be arrested for committing it.

“People who don’t reply to your text, but you see them posting on social media.”

From there, she headed over to the Ussa section. First up was a display of Inexcusable Smartphones, featuring irritating behaviors that appear via texting.

Left
6:54 p.m. A: “I’m at the convenience store. Do you want anything?”
6:57 p.m. B: “Nope, not especially.”
6:58 p.m. A: “OK.”
7:23 p.m. B: “Sorry, you aren’t still there, are you?”

Center
8:14 a.m. A: “Are you awake?”
8:16 a.m. A: “The train leaves Shinagawa at 9:30, so let’s meet at the gate at 9:15!”
8:41 a.m. A: “Yoooooooooooooooooooooooooooooooooooo!”
8:42 a.m. A: “You still asleep?”
8:45 a.m. A: Call Not Answered
8:58 a.m. A: Call Not Answered
9:10 a.m. A: Call Not Answered
9:13 a.m. B: “I’ll be at the gate soon.”

7:32 p.m. A: “So, where are we going to meet tomorrow?”
7:34 p.m. B: “Oh my god! I just saw YU-TA! [a famous idol]
7:37 p.m. C: “Wha? Where?!”
7:46 p.m. D: “That’s nuts!”

Next was an area where people with A-type blood were forbidden to enter. In Japan and some other Asian countries, there is a popular theory that blood types dictate a person’s character traits. While not quite as popular as it was 15 years ago, there are still a lot of people who subscribe to the theory.

According to it, people with A-type blood tend to be more on the fastidious side, and you might even say the “A” stands for “anal-retentive.”

▼ “Unforgivable to an A-type person: Using wired earphones without untangling the wire first.”

Asami was an O-type person, however, which is generally regarded as the most easy-going and adaptable of the blood type groups, so she didn’t really see what the big deal was with most of those things.

In fact, she was even among the people who piss A-types off. Her smartphone screen is a lush garden of unanswered red notification badges.

Beyond that section was the Merry-Go-Round of Filth. A cavalcade of images that will make germaphobes lose it.

“Wearing new clothes without washing them first.”

And from there, Asami entered the Zoo of Angry People. As you’ve probably surmised by this point, Dododo Land was more about looking at the lighter side of anger in everyday annoyances than more serious grievances in our society.

“Person whom everyone ignored during an online meeting when he asked, “Can you hear me?”

There were some live specimens as well, such as the “Adolescent child whose door was suddenly opened.”

Personally, Asami wasn’t especially bothered by many of the examples on display, but it just goes to show that we all have our own set of things that push our buttons. And for those who got particularly worked up from the previous exhibits, there were some mini games to help blow off some steam.

First, there was the FAFO Toss, where you chuck balls at various examples of annoying things written on paper targets.

Also, there was the Beat You Up, Bon Voyage! game, which is essentially the same thing, but instead the annoyances appear on a giant screen for you to defeat like the final boss in a video game, by throwing as many balls as you can at it.

Finally, there was the Flying Crappy Reply game, where you have to send the lamest and most inappropriate social media replies flying into their own graves with a slingshot.

Even though Asami tends to have a live-and-let-live attitude, there were some things showcased at Dododo Land that have been known to grind even her gears from time to time. First was the psychological screw-job of getting a task from work on the weekend. Even though it says it can wait until next week, the very notion of it had already polluted her otherwise carefree mind.

“Getting a message from work on your day off saying, ‘You can confirm this on Monday.’”

There was also the “Are you free?” trap, where someone confirms you don’t have plans before springing an unpleasant invitation, leaving you unable to easily come up with an excuse.

8:06 p.m. B: “Are you free tomorrow?”
8:23 p.m. A: “Totally! What’s up?”
8:27 p.m. B: “My company is having a party to celebrate our new office. Do you want to come?”
8:28 p.m. B: “It costs 3,500 yen, but there’s catering and it’s all-you-can-drink!”

Another one that wasn’t mentioned and really bugged Asami was when using a public restroom, the person who went before left the toilet paper all gnarled and hanging out, leaving only her overactive imagination to guess how it ended up like that.

Overall, she walked away from Dododo Land realizing the broad spectrum of things that bother all kinds of people. It’s probably impossible not to inadvertently upset someone as we go through life, but perhaps we can all do better to not let our own anger dictate how we live our lives. One way is to appreciate the absurdity of the situation and at least find the humor in it to begin to feel better and move on with our lives.

Event information
Dododo Land / 怒怒怒ランド
Venue: Seibu Shibuya Store 1F Basement Hall B
西武渋谷店B館地下1F
Address: Tokyo-to, Shibuya-ku, Udagawa-cho 21-1
東京都渋谷区宇田川町21-1
Runs 16 November, 2025 – 25 February, 2026
Open 10 a.m. – 9 p.m. (Doors close at 8 p.m.)
Website

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Family Mart releases huge range of cute sweets for Cat Day in Japan

Convenience store chain wants us to bite into paw pads and cat tails in this limited-edition 17-piece collection

In Japan, cats are held in such high regard that they even have their own day dedicated to them, with 22 February known as Cat Day, due to the way the numbers “ni ni ni” (“two, two, two”) sound like “nyan nyan nyan” (“meow meow meow”).

While it’s an ideal day to spoil your special fur babies, it’s also a day to treat yourself to the healing powers of cute cats, and convenience store chain Family Mart has some of the cutest products around, thanks to its annual “Family Nyart Daisakusen” (“Family Nyart Major Campaign”).

Now in its fourth year, the campaign is set to begin on 10 February, and this time there are 17 products to choose from. We were lucky enough to receive 13 of the products from the chain for a preview tasting, so join us as we dive into the sweets to find out if they look just as good on the inside as they do on the outside.

▼ Let’s start with one of the cutest of the bunch, the Strawberry Chocolate Tart (248 yen [US$1.58])

As is often the case with convenience store sweets, the English description on the packaging leaves a lot to be desired when compared to the Japanese description. The Japanese here reads “Nikkyu Tart“, or “Paw Pad Tart”, which is a lot cuter than “Strawberry Chocolate Tart”, and when you take it out of its packaging, the delightfully spongy paw pad is there to greet you in the form of strawberry mousse. When you eventually bring yourself to slice into it, you’ll find a smooth chocolate custard within, making for a treat that’s cute, delicious, and definitely worth trying.

Mofusand Wafframe (250 yen)

Like many of the products in the collection, this one features popular “Mofusand” cat characters created by illustrator Juno, who’s been contributing to the campaign every year. You’ll find one of 10 different designs in the white waffle “Wafframe” frame, which is delectably chewy and filled with custard-flavoured cream. With one of 12 original stickers also included in the pack, this a treat you’ll want to come back to, time and time again.

▼ Sweet Buns with Caramel Bean Paste (195 yen for the two)

The Japanese name for this sweet pair is “Futago no Neko Manju” (“Twin Cat Manju“), and it’s a very cute take on the traditional Japanese sweet, which can be steamed or baked and is known for its soft, cake-like texture and sweet bean paste filling. These manju, moulded in the shape of cat faces, contain a delicious caramel-flavoured filling.

Smooth Red Bean Paste Dorayaki (211 yen)

Dorayaki are traditional Japanese sweets with a sweet bean paste filling and a similar taste and texture to pancakes. This one gets the cat’s paw of approval, and with a chewy mochi hiding in the centre of the filling, it gets our approval too.

Sweet Potato (198 yen)

The Japanese name of this sweet is Paw Pad Sweet Potato, which is yet again far more intriguing than the chain’s English translation. Whatever you call it though, it’s a delicious paw filled with the comforting flavour of sweet potatoes, and a texture that’s on par with expensive Japanese sweets.

Caramel & Milk Cookie (145 yen)

If we’re to go by its Japanese name, “Nyanko no Cookie Cyanyamel Milk Aji“, this is not a caramel and milk cookie, it’s a cyanyamel milk cookie. With “aji” meaning flavour, “nyanko” being a cute name for “cat”, like “kitty”, and variations on “nya” referring to a cat’s meow, this is a cookie with a lot of taste, and a lot of cute imagery.

Shippo Mitai na Cyaramel Cream Sando (178 yen)

It’s interesting to note that some of the products don’t have English printed on them, which is a shame as we’d like to see this one with its literal translation of “Cyaramel Cream Sandwich that Looks like a Tail“. If you’ve ever wanted to bite into the tiger-striped tail of a tabby cat, this one will satisfy your cravings, with a wonderfully soft texture, a milky dough, and a sweet caramel paste centre.

Happy Nyan (186 yen)

A feline twist on Happy Turn, one of Japan’s most popular snacks, the Happy Meow comes in corn potage flavour., with four cute cat packages to choose from.

Ramuneko Hi-Chew (257 yen)

This catified Hi-Chew pack contains two flavours: “Ramuneko“, a play on Japan’s iconic ramune, a non-alcoholic lemonade-like soda, and “Muskyatto Soda”, which blends muscat grape with the “nya” sound of a cat’s meow.

Nyanja Meshi Hagane (183 yen)

This is another cat takeover of a famous Japanese product, in this case “Ninja Meshi Hagane” (“Ninja Steel Meal”), a line of ultra-hard gummies with an intensely chewy, long-lasting, steel-like texture. The ninja warrior character synonymous with this range is joined on the pack by “Nyanja” or “Kitty Ninjas” for a cute take on the sweet, with kitty motifs appearing on chewy, peach-flavoured gummies.

Gogo no Kocha Oishii Mutou Ice Tea (170 yen)

A Mofusand character brings kitty cuteness to Kirin’s Gogo no Kocha (“Afternoon Tea”), but this one is “Oishii Mutou” (“Delicious Unsweetened”), presumably because the cute cat provides all the sweetness you need.

Kuroneko Terrine Chocolat (248 yen)

Black cats are the inspiration for this rich, dark, chocolate terrine, which has the taste and texture of a ganache chocolate so good it’ll make you purr like a kitty.

Cookies & Cream Omelet (298 yen)

Known as Kuroneko no Omelet (“Kuroneko’s Omelet”) in Japanese, this is a dream collaboration with Yamato Transport, Japan’s leading door-to-door delivery service company. Known colloquially as “Kuroneko” (“Black Cat“) due to its black cat logo, Yamato Transport has thrown its support behind the Family Mart campaign by collaborating on this special creation, which consists of a fluffy cocoa omelette with a cocoa crunch cream, topped with the Yamato’s Kuroneko and Shironeko (“White Cat”) characters.

▼ There are also Mofusand ice creams in the lineup, priced at 960 yen each, and if you buy two of them you’ll receive one of these free acrylic charms.

The other items in the range are a whipped cream and bean paste sandwich (178 yen), and a sacoche and brownie set (2,220 yen) and tissue box (368 yen) adorned in cat designs by popular illustrator Coony. You’ll be able to find those in Family Mart stores around Japan when the collection kicks off on 10 February, and with a portion of sales from the campaign being donated to the Japan Animal Welfare Association, this is a very sweet way to show our love for the feline community on Cat Day.

Related: Family Mart
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